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07/10/2010 // INFO, STYLE Leave a comment

Luv not lycra

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Luv Handles

You don’t have to wear lycra to bicycle. That may sound like sacrilege to some but it’s true. And now there’s a new face on the scene to prove it!

Luv Handles are part of a growing trend of marrying cycling with fashion so that not only do you get all the health and convenience benefits of riding a bike but you also get to look cooler too. Mercedes Bell, who is the driving force behind Luv Handles, is combining her fashion experience and contacts to bring you the latest and hottest brands and suppliers.

Although the official site is still under construction you get a sense of the fun that’s in store for cyclists from her blog and photographs. There’s also the occasional night time show on her roof for loyal customers who want to check out the latest goodies in her offline shop.

The GGB Team don’t claim to be either hardcore lycra wearers or seriously stylish cyclists but we think there might be hope for us yet…

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